Jollibee opens its newest branch in Iligan City



The leading fastfood chain in the Philippines officially opened its newest branch at Brgy. Tubod, Iligan City on June 7, 2013. Being the fourth outlet in Iligan, the management takes pride to offer this one of a kind branch with a modern tropical design – making it the first flagship store in Mindanao and the second in the country.

“We want our customers to enjoy langhap sarap treats with good service at a more relaxed and homey atmosphere,” said Mrs. Emily Pascua, the Managing Director.



The new store can accommodate more than a hundred customers with a seat capacity of two hundred forty-eight (248). It has al-fresco that allows customers to enjoy fresh air and a mini-garden for a modern tropical feel. More so, there is a separate party area with a big space which could also be utilized for functions and business meetings.



“We admit that this is one of the most expensive branches in the country and we believe in the  economic progress in the city,” said Mr. Jun Reyes, Operations Director of Jollibee.



The store hours will be from 6:00 o’clock in the morning until 11:00 o’clock in the evening daily which will be subject for changes depending on the demand.
“The move is in response to the overwhelming demand of the people of Iligan and neighbouring areas in province of Lanao,” said Mr. Leslie Domingo, the area manager.

“Our target market also includes the Muslims and we want that this newest branch will be their first stop in going to Iligan City and the last stop in going to Lanao,” added Mr. Reyes.

On the opening day, the first 100 customers will be given a free Jollibee umbrella with a Chicken Joy bucket (container).

“We are very excited to open this newest branch and we have prepared premium items for customers to avail,” added Ms. Dice Cal, the regional marketing officer.

This newest branch will set the notch higher in terms of good products and services at a more convenient and cozy ambiance. - RSC.

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